🎤 THE 'Backstage' Consultation
For those striving to build a career behind the scenes in the music business. Be it management, publicity, or a life on the road, booking a consultation can help you gain clarity and confidence to take the next steps in your career path.

The Backstage consultation with Lulu Davis has been designed to be focused entirely on your career development in the music industry. Whether you're looking to advance your skills in artist management, networking, small business development or generally enhancing your skills and knowledge of the business, this dedicated time is all about you and your growth.
Recognised as a Rising Star in Music Week and a Spotlight Manager for the Music Managers Forum, Lulu has spoken at major industry events including Abbey Road Studios, BBC Introducing Live and Global Rock Summit LA. With a degree in Music and Entertainment Industry Management, deep insight, and an extensive international network of industry partners, she helps artists and industry identify opportunities, strengthen their brand, and build sustainable careers.
Lulu has the experience, connections and strategy to guide your career in the music business.
Who might want to book a consultation? 🫱🏻🫲🏼
- Aspiring music professionals who are eager to build meaningful connections, identify opportunities, and gain clarity on the next steps that will move their career forward - whether that’s landing an internship, discussing a business idea, or breaking into a specific area of the business.
- Freelancers or entrepreneurs who have creative ideas and passion projects but need help turning them into structured, profitable ventures.
- Students or early-career professionals who want real-world insight and mentorship from an international manager with over 15 years’ experience working across Australia, Europe, the US and Asia - helping you bridge the gap between what you learn in theory and what actually happens in practice.
- Emerging managers and business owners who want guidance on how to grow their business sustainably - from setting up your structure and finding clients to understanding career longevity in a fast-changing industry.
Book a consultation to see how Lulu can support you in designing a career that feels exciting and authentic to you.
Consultations are limited to 5 spots a month.
Book My Session!What can I expect?
⬅ Before the session
You'll receive a questionnaire to help tailor the consultation to your goals and to ensure you come prepared with clear questions and objectives to guide the consultation.
▶ During the session
Agenda:
1. Introduction and Purpose of call
2. Understanding your Vision & Goals
3. Strengths, Weaknesses & Self-Awareness Assessment
4. Gaps in Knowledge/Experience/Network
5. Identifying Opportunities & Suggestions
6. Resources
7. Next Steps & Follow-Up
➡ After the session
You'll receive a post-consultation report with actionable steps based on what we discussed and any appropriate resources or referrals (where appropriate).
Frequently Asked Questions
How long is each session and how do I book?
Can I book another session with Lulu?
Can I rewatch my consultation session?
Can Lulu help with big dreams or unusual goals?

BACKSTAGE TESTIMONIALS ⭐️
“As someone preparing to transition into the music industry, I was thrilled to discover Lulu's consultation service. Having already been inspired by her podcast Raising Rockstars, I didn’t want to miss the chance for personalized guidance and immediately booked a session. Lulu’s industry insights, personal advice, and empowering support have been invaluable to me, motivating me to elevate my aspirations. Thank you, Lulu, for sharing your experiences—I'm certain I couldn’t have found a better mentor at the beginning of my journey.”
- INA DIETRICH (SWEDEN)
“Chatting with Lulu in the Backstage Consultation was incredibly insightful and valuable. Her guidance provided me with actionable steps to navigate the complexities of artist management, especially as someone new to the business. Lulu's deep industry knowledge and thoughtful advice gave me new perspectives on strategic planning and overcoming challenges as I transition to a full-time role in music. Her approach is both encouraging and practical, making the next steps clear and achievable. I left the session feeling empowered and well-prepared for the path ahead. I couldn't recommend it more highly!”
- AMALIA CICALA - (ITALY)
“The consultation with Lulu gave me so many fresh ideas and insights on planning the next steps of my career into different fields of the music industry. Her approach is clear, practical and her knowledge of the industry is definitely remarkable! I definitely recommend it!”
- FEDERICO VESE (ITALY)
“The Backstage Consultation with Lulu was invaluable in helping me gain a more secure foundation of knowledge regarding artist and music management, marketing, and more. I often find the process of seeking and receiving consultation to be daunting and uncomfortable, but it was 1000% NOT the case here! Lulu is an absolute joy to talk to, and I left our consultation feeling refreshed, empowered, and full of enthusiasm to help my clients reach the next level in their musical careers. I cannot recommend this service highly enough, or say enough great things about the service and value that Lulu is offering.”
- DARA ALLEN (USA)
"Lulu is an exceptional force in the modern music industry, and at no expense of kindness & consideration for all those around her. The way that she joins her work ethic, skill, and intellect with personability provides an experience that guides the future of heavy music.”
- PETER DE REYNA (USA)